Esther White

CEO & Founder - Maths Australia
Leading Multi-Sensory Maths Specialist
Developer of I-CRAVE Maths® Methodology
Dyscalculia Specialist (DUK)
International & TEDx Speaker

(View full profile)

As a Leading Multi-Sensory Maths Specialist, Dyscalculia Specialist (DUK), International & TEDx Speaker, and CEO & Founder of Maths Australia, Esther is passionate about empowering every child through a strong foundation in mathematics.

Drawing on more than 25 years of experience, Esther developed the evidence-based I-CRAVE Maths® Methodology - a practical, explicit, and multi-sensory approach that equips educators with simple, effective strategies to support students of all learning styles.

Today, the I-CRAVE Maths® Methodology forms the foundation of Brighter Maths, Maths Australia's comprehensive K-7 numeracy intervention program. Combined with professional learning, online training, hands-on resources, and ongoing implementation support, it empowers educators to improve mathematics outcomes with confidence.

Passionate about making mathematics accessible and achievable for every learner, Esther continues to share practical strategies and proven systems with educators across Australia and around the world, helping build confident teachers, confident learners, and stronger mathematical foundations.

Bethany Jae

Head of Sales & Partnerships

Bethany has first-hand experience with the impact of different teaching approaches. Having been homeschooled and later attending both Steiner school and public high school, she experienced how effective a multi-sensory maths approach can be - and the challenges that can arise when it is not continued. Bethany has ADHD and understands the significant difference the right teaching method can make for students with learning differences and those needing additional support.

Bethany’s vision at Maths Australia is to support educators in teaching maths in a way that students can truly understand and carry into their lives. She recognises the importance of mastery-based numeracy skills as essential foundations for each child’s growth, and has completed training in neurodiversity to further support this approach.

Bethany has completed a Diploma of Counselling and a Diploma of Health and Human Sciences, and is passionate about making a meaningful difference in the lives of students by supporting them to learn in a way that works for them.

Jess

Sales and Customer Support

Jess is passionate about helping students develop confidence in maths through supportive, multi-sensory learning experiences. She believes that every child can succeed when they are taught in a way that works for them.

Through her role at Maths Australia, Jess supports families and educators by providing administration and customer support, helping ensure a positive experience from the first point of contact through to ongoing program implementation.

Jess is committed to helping students build strong foundations and achieve success in maths.